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Analytics & Insights

Analytics & Insights Services

Data should simplify your decisions, not complicate them.

At Purple Shamrock Strategy, we transform raw marketing data into actionable insight — connecting Meta, Google, and Shopify analytics into one clear story.

Whether you’re cleaning up event tracking, building dashboards, or modeling attribution, we’ll help you see exactly what drives performance — and what doesn’t.

Two people working at a wooden table with laptops, pens, and printed documents, engaged in a discussion on a project or plan.

Audit & Align

We identify what’s working and what’s missing — cleaning up event tags, GA4 setups, and conversion tracking.

Data analytics dashboard with graphs and metrics measuring page load, bounce rate, sessions, and performance over time.

Visualize

We connect platforms and build dashboards so your performance data is simple, visual, and shareable.

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Dashboard display showing total revenue of $74K, 102 users in the last 30 minutes, a bar chart of users per minute, and a list of top countries including the United States, Canada, India, Pakistan, and Brazil.

Optimize

We interpret the numbers — surfacing insights that guide creative, budget, and audience strategy.